Shop and Residence - Ariel Bookshop

Item details

Name of item: Shop and Residence - Ariel Bookshop
Other name/s: Ariel Bookshop
Type of item: Built
Group/Collection: Retail and Wholesale
Category: Shop
Location: Lat: -33.8596305216 Long: 151.2084523210
Primary address: 103 George Street, The Rocks, NSW 2000
Parish: St Philip
County: Cumberland
Local govt. area: Sydney
Local Aboriginal Land Council: Metropolitan
Property description
Lot/Volume CodeLot/Volume NumberSection NumberPlan/Folio CodePlan/Folio Number
PART LOT12 DP773812
All addresses
Street AddressSuburb/townLGAParishCountyType
103 George StreetThe RocksSydneySt PhilipCumberlandPrimary Address

Owner/s

Organisation NameOwner CategoryDate Ownership Updated
Place Management NSWState Government 

Statement of significance:

The Ariel Bookshop and residence and site are of State heritage significance for their historical and scientific cultural values. The site and building(s) are also of State heritage significance for their contribution to The Rocks area which is of State heritage significance in its own right.

The building known as 103 George Street, The Rocks, is of cultural significance due to early associations with the first Hospital site, the early development of The Rocks precinct, the carrying out of mercantile-related businesses in the area, with cultural diversity of the various owners and tenants, and its association with a leading personality of the late 19th Century, Thomas Playfair.

The site is also significant for its close physical proximity to the home of Francis Greenway, who, for some 20 years, lived at, or near, the corner of Argyle and George Sts in the former Assistant Surgeon’s residence. The site, and the historical records associated with it, provides evidence of the evolution of the Colony’s system of land title registration, of the development of architectural style, and the evolution of building techniques in Sydney from the middle to the late 19th Century. It retains significant parts of its original fabric and contributes texture and form to the unique townscape of The Rocks. It provides evidence of the changing demands and expectations of the community by adaptation of the building(s) to accommodate various commercial and residential uses. It has the ability to continue as a reference to the past for both present and future generations as it can continue to used sympathetically, possibly almost identically, to its initial form of use. The structure is substantially intact and has a high archaeological potential to reveal evidence about former inhabitants of the site. (Graham Brooks and Associates Pty Ltd 2005)
Date significance updated: 26 Jun 02
Note: The State Heritage Inventory provides information about heritage items listed by local and State government agencies. The State Heritage Inventory is continually being updated by local and State agencies as new information becomes available. Read the Department of Premier and Cabinet copyright and disclaimer.

Description

Construction years: 1856-1856
Physical description: No 103 George Street is a fine three storey building in the Victorian Regency style. Its proportions are pleasing with a formal symmetry in line with that of the Victorian Regency architecture in Britain which was transported to Australia and adapted by the early European settlers. It was built in 1856 of stuccoed brick with articulated quoins and finely detailed stone architraves and cornices to first and second floors. The window openings are larger than those provided in facades of similar contemporary buildings, eg 105 George Street. The use of decoratively moulded string courses with supporting scrolled brackets adds a touch of lightness and relief to the façade. The distinctive embellished parapet top to the front of the building is a detail that has become relatively rare. The shopfront is not original. (Riggs 1998: 59; National Trust 1977)

Style: Victorian Regency; Storeys: 3;
Facade: Stone facade and boundary walls; Side Rear Walls: Rendered brickwork;
Roof Cladding: Corrugated Iron; Floor Frame: Concrete
Physical condition and/or
Archaeological potential:
Archaeology Assessment Condition: Partly disturbed. Assessment Basis: Floors level with George Street, and terraced up to level of Nurses Walk.
Date condition updated:27 Apr 01
Modifications and dates: 1861: First reference to a three storey brick building on site.
1865: Additional outbuildings shown to rear of site.
By 1880: An extension covering half the rear yard built west of the earlier building.
1880: First reference to a stone building on site.
1975: Building re-roofed.
1978/9: Conservation works to centre and rear sections of the building.
1980: Window repairs to George Street façade.
1882: Construction of front awning.
1984: New shopfront to George Street.
(Riggs 1998: 6-7)
Current use: Shop and residence
Former use: Aboriginal land, hospital grounds, town lot

History

Historical notes: The "Eora people" was the name given to the coastal Aborigines around Sydney. Central Sydney is therefore often referred to as "Eora Country". Within the City of Sydney local government area, the traditional owners are the Cadigal and Wangal bands of the Eora. There is no written record of the name of the language spoken and currently there are debates as whether the coastal peoples spoke a separate language "Eora" or whether this was actually a dialect of the Dharug language. Remnant bushland in places like Blackwattle Bay retain elements of traditional plant, bird and animal life, including fish and rock oysters (Anita Heiss, "Aboriginal People and Place", Barani: Indigenous History of Sydney City http://www.cityofsydney.nsw.gov.au/barani).

With the invasion of the Sydney region, the Cadigal and Wangal people were decimated but there are descendants still living in Sydney today. All cities include many immigrants in their population. Aboriginal people from across the state have been attracted to suburbs such as Pyrmont, Balmain, Rozelle, Glebe and Redfern since the 1930s. Changes in government legislation in the 1960s provided freedom of movement enabling more Aboriginal people to choose to live in Sydney (Anita Heiss, "Aboriginal People and Place", Barani: Indigenous History of Sydney City http://www.cityofsydney.nsw.gov.au/barani).

The first building - with its associated garden - to be constructed on the western side of the cove in the vicinity of the present 103 George St site was the hospital. Although the hospital was originally situated just north of the future Argyle St, it was moved within a year to an area just south of where Argyle St would develop. The site, now referred to as 103 George St, occupies part of that land occupied by the original military hospital. These early medical facilities were replaced in 1790 by a portable hospital which was brought out to the colony with the Second Fleet. On the corner of George and Argyle St, stood a building that was occupied by the Assistant Surgeon until 1814 and later, from 1814 until 1836, by Francis Greenway.

"Like so many other aspects of his life, Francis Greenway's occupancy of this house was contentious. Greenway claimed that the land had been given to him by Governor Macquarie, but no real proof could be found in government records. A document produced by Greenway may have been a forgery. He had been tempted to such a crime once before when hard pressed in his business affairs. This led to his transportation. Greenway was evicted, but was then allowed to stay on in the building, to become more and more of an embarrassment to government. Eventually he left to join his family in the Hunter Valley, where he died."( Ellis (1953, revised edition), p. 35.)

The subject site was adjacent to the residence and site to which Francis Greenway laid claim. On the site now known as 103 George St, there appears, at that time to be three structures. By the time the site was subdivided by Elizabeth Broughton (1841), only one of the buildings remained, or at least only one was shown on the subdivision plan. Elizabeth (or Eliza), or her husband William Broughton, had, prior to the official register of the grant, built a shop there between 1831 and 1832, this shop was called McHealy's China Shop. Broughton's claim to the land is noted on Robert Russell's survey map of 1834 and Elizabeth Charlotte Broughton was legally confirmed as owner of the site on 30th April, 1840, by Town Grant 235.

John Richards, a draper in the Town of Sydney, purchased the property in November of 1842. Maurice Reynolds (aka Morris) is recorded as the owner between 1849 and 1852. The 1851 Municipal Rate Books for Gipps ward indicated that the one-storey timber building was being used as a smiths shop. Richards sold the property to James O'Neill, who erected the three-storey structure between 1855 and 1856.

In 1871, Thomas Playfair was using the new premises at 103 George St, constructed circa 1856, as a butcher's shop. He became the legal owner in 1882. On his death in 1893, the property passed to Thomas' son, Edmund Playfair. Edmund remained the property's owner until 1902, when it was resumed by the New South Wales Government.

Thomas Playfair joined the British Royal Navy at the age of 12 in 1845, and served on a number of ships including Hecla, Tyne, Rattler, Hecate, Asia, Swift, Brisk, and Pelorus, on which ship he travelled to Melbourne as Wardroom Steward, arriving on 30th September, 1859. Here he was voluntarily discharged, and almost immediately made his way to Sydney, arriving there on SS London on 7th October, 1859.

In 1860, Thomas formed a partnership with Edmund John Bailey, a carcass butcher, trading as Bailey and Co. In the same year, he married Ellen Matheson, a younger sister of Bailey's wife Margaret. In 1860, the partnership purchased the Shipping Butcher business from George Read at 107 George St, Sydney and traded as Bailey and Playfair. After Bailey's death in 1862, it appears that his wife Margaret sold his interests in this business and the shops at South Head Road and Crown St to Thomas Playfair. After the death of Ellen Matheson, Thomas married her half sister, Georgina, in 1867.

The property was originally leased to Thomas, but at sometime prior to 1882, he purchased it and the business remained there until the early 1900s except for a period from c1879, when he leased it to other interests while he rented 101 George St, across the Suez Canal, to carry on his business until he returned to 103 in 1885.

The names Bailey and Playfair continued to be linked in the business until c1885. Thomas must have had great respect for Bailey, as he named his second son Edmund John Bailey Playfair.

In 1875, Thomas was elected as an Alderman for the Sydney City Council for Gipps Ward, one of the eight wards into which Sydney was divided at the time, and which included the George St North and The Rocks area. He served continuously for 18 years until his death in 1893. He was elected Mayor of Sydney in 1885. Thomas Playfair was also responsible for the establishment of the Homebush saleyards.

After Playfair's death in 1893, his son, Edmund, continued to run the family business at least until 1907. Following this period, there was a succession of tenants using the building for a variety of retail purposes until the occupation by F R Edwards. Records found on the premises indicated that the Edwards family had been long term tenants, manufacturing and selling shoes and clothing. Their business was called "Edwards Bespoke Shoemakers, Late of London" at the time of establishment in 1938. The name was changed during the 1950s to "Edwards Outfitters", then, during the 1970s to "Edwards Suit, Shoe and Trouser Cave", and finally, to "Edwards Rocks Rig". The current tenants (2005) are Ariel Bookshop (103 George Street, and 1st and 2nd Levels, rear building on Harrington Street); Australian World Trading Pty Ltd., on Levels 1 and 2 above 103 George Street, and Sydney Cove Jewellery on the Ground Floor Level of the rear building fronting Harrington Street. (Graham Brooks and Associates Pty Ltd, 2005)

Historic themes

Australian theme (abbrev)New South Wales themeLocal theme
1. Environment-Tracing the evolution of a continent's special environments Environment - naturally evolved-Activities associated with the physical surroundings that support human life and influence or shape human cultures. Other open space-
1. Environment-Tracing the evolution of a continent's special environments Environment - naturally evolved-Activities associated with the physical surroundings that support human life and influence or shape human cultures. Changing the environment-
3. Economy-Developing local, regional and national economies Agriculture-Activities relating to the cultivation and rearing of plant and animal species, usually for commercial purposes, can include aquaculture (none)-
3. Economy-Developing local, regional and national economies Commerce-Activities relating to buying, selling and exchanging goods and services (none)-
3. Economy-Developing local, regional and national economies Commerce-Activities relating to buying, selling and exchanging goods and services Retailing-
3. Economy-Developing local, regional and national economies Environment - cultural landscape-Activities associated with the interactions between humans, human societies and the shaping of their physical surroundings Developing local, regional and national economies-National Theme 3
4. Settlement-Building settlements, towns and cities Accommodation-Activities associated with the provision of accommodation, and particular types of accommodation – does not include architectural styles – use the theme of Creative Endeavour for such activities. (none)-
4. Settlement-Building settlements, towns and cities Accommodation-Activities associated with the provision of accommodation, and particular types of accommodation – does not include architectural styles – use the theme of Creative Endeavour for such activities. Housing in shop-based accommodation-
4. Settlement-Building settlements, towns and cities Accommodation-Activities associated with the provision of accommodation, and particular types of accommodation – does not include architectural styles – use the theme of Creative Endeavour for such activities. A Picturesque Residential Suburb-

Assessment of significance

SHR Criteria a)
[Historical significance]
The building's historical significance derives from its development from the early commercial era of this city, its continual use as a retail and residential premises. (Graham Brooks and Associates Pty Ltd 2005)
The site is historically significant as a site continuously occupied by Europeans since 1788, with the First Fleet, as the site of the house of the Assistant Surgeon from c1788 and with the first colonial architect, Francis Greenway, who lived in a house on the site between 1815 and circa 1834.
SHR Criteria b)
[Associative significance]
Thomas Playfair, and his family, are strongly associated with the site through his meat processing, export and butchering business. Playfair was also a Member of the NSW Legislative Assembly and Mayor of Sydney. The site itself has strong associations with Francis Greenway, who lived close by, at the corner of Argyle and George Streets, from 1814 to 1835. (Graham Brooks and Associates Pty Ltd 2005)
SHR Criteria c)
[Aesthetic significance]
The building represents a commercial building typical of its type in this context. Its proportions are pleasing with a formal symmetry typical of the Victorian Regency architecture in Britain which was transported to this country and adapted by the early European settlers. The building is centrally located within the George (High) St precinct and contributes to the heritage and townscape significance. 103 George St and the surrounding buildings were the earliest commercial development on The Rocks area and established the urban/commercial streetscape of George St. (Graham Brooks and Associates Pty Ltd 2005)
SHR Criteria d)
[Social significance]
The building's social significance derives from the its links with and support function associated with the development of the society in which it has sat for 150 years. Built as a store in what would have been the most important merchandising precinct in the country, its relevance grew as its use evolved to not only link its function to serve customers in general, but to more closely relate to the important servicing of the shipping industry which had developed into an essential part of the social and commercial life of the city. Its almost continuous use as a residence, as an adjunct to its retail function, derives from the early social pattern and is one of the few buildings in the area that has retained this commercial/residential tradition to the present day. (Graham Brooks and Associates Pty Ltd 2005)
SHR Criteria e)
[Research potential]
The building's scientific significance derives from the ability of the its fabric to demonstrate methods of building construction contemporary with the times and the efficacy of these methods and materials to withstand a long period of wear due to usage, weathering and attack by pathological agents - mainly, in this case, termites. The builders of this period were undoubtedly schooled in Britain and skilled in methods appropriate to conditions and materials found in their homeland.
The site and building have the ability to reveal evidence of pre-European culture, of its use as a garden site associated with the hospital, and of earlier construction. (Riggs 1998: 61)
SHR Criteria f)
[Rarity]
In its almost continuous use as a residence, as an adjunct to its retail function, the site is a rare example of the early social patterning. It is one of the few buildings in the area that has retained this commercial / residential tradition to the present day. (Graham Brooks and Associates Pty Ltd 2005)
SHR Criteria g)
[Representativeness]
The buildings on the site are representative of what was at the time, the most important merchandising precinct in the country. The shop premises, and the relevance of the place, grew as its use evolved to not only link its function to serve customers in general, but to more closely relate to the servicing of the shipping industry which had developed into an essential part of the social and commercial life of the city. (Graham Brooks and Associates Pty Ltd 2005)
Integrity/Intactness: Archaeology partly disturbed.
Assessment criteria: Items are assessed against the PDF State Heritage Register (SHR) Criteria to determine the level of significance. Refer to the Listings below for the level of statutory protection.

Recommended management:

The building should be retained, appropriately conserved and used for purposes compatible with the importance and significance of its fabric. All original and significant early features should be retained and conserved. The conservation process should take note of the role and importance of the particular component in its context and in its relative importance to the interpretation of its past. No intervention with the fabric which further confuses the evolution of the building should be permitted. No new work or activity should be carried out which would detract from or obscure physical evidence of the significant fabric. Any intervention should, where possible, be reversible. Replacement, repair and reconstruction procedures should be carried out using materials and details which match original/early work to the extent that the new material can be identified only on close examination. Where elements or features affect the significance of the building detrimentally through past alterations and additions, these, should be removed and the areas appropriately restored/reconstructed to original detail or adapted in a sympathetic and appropriate manner. (Riggs 1998: 67) Above ground archaeological remains: An archaeological watching brief or monitoring program is recommended. Below ground archaeological remains: An historical and archaeological assessment prior to archaeological investigation is recommended.

Procedures /Exemptions

Section of actDescriptionTitleCommentsAction date
57(2)Exemption to allow workStandard Exemptions HERITAGE ACT 1977

ORDER UNDER SECTION 57(2) TO GRANT STANDARD EXEMPTIONS FROM APPROVAL

I, Penny Sharpe, the Minister for Heritage, on the recommendation of the Heritage Council of New South Wales and under section 57(2) of the Heritage Act 1977:

revoke the order made on 2 June 2022 and published in the Government Gazette Number 262 of 17 June 2022; and

grant an exemption from section 57(1) of the Act in respect of the engaging in or carrying out the class of activities described in clause 2 Schedule A in such circumstances specified by the relevant standards in clause 2 Schedule A and General Conditions in clause 3 Schedule A.

This Order takes effect on the date it is published in the NSW Government Gazette.

Dated this 29th day of October 2025
The Hon Penny Sharpe MLC
Minister for Heritage

For more information on standard exemptions click on the link below.
Nov 7 2025

PDF Standard exemptions for engaging in or carrying out activities / works otherwise prohibited by section 57(1) of the Heritage Act 1977

Listings

Heritage ListingListing TitleListing NumberGazette DateGazette NumberGazette Page
Heritage Act - State Heritage Register 0158710 May 02 852865

Study details

TitleYearNumberAuthorInspected byGuidelines used
SCA Register 1979-19981998B047, AR063Sydney Cove Authority (SCA)  Yes

References, internet links & images

TypeAuthorYearTitleInternet Links
Management Plan  Grants index
Map  ML Map M2/811.1714/1841/1.
Tourism 2007Ariel Bookshop View detail
TourismAttraction Homepage2007Ariel Bookshop View detail
WrittenCroker A1977National Trust Classification Card - 103 George Street (Part of George Street Business Precinct)
WrittenGraham Brooks and Associates Pty Ltd2005103 George Street, The Rocks Conservation Management Plan
WrittenKevin Riggs & Company Architects1998Conservation Plan, 103 George Street, The Rocks, 1994, updated 1998.
WrittenMaitland, Neil Colin1983George Street, The Rocks: A Streetscape Conservation Study
WrittenMH Ellis1953Francis Greenway: His Life and Times, (1953 revised edition),
WrittenSCRA1978Building Data Sheet HP/17

Note: internet links may be to web pages, documents or images.

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Data source

The information for this entry comes from the following source:
Name: Heritage NSW
Database number: 5053203


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